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FAQs
What exactly is Freshwords-Live?
Freshwords Live is a vast, ever-expanding database of professionally-written headlines, intros, calls-to-action, presentation / speech 'snippets' and much more.
Subscribers gain instant access to our content, which they can then use for marketing, presenting, communicating internally, managing people and / or making speeches.
Is it for me?
If ever you need to communicate with clients, prospects, industry professionals, employees, new talent or an expectant audience awaiting an after-dinner speech, then yes!
As a general rule of thumb, we think Freshwords-Live is perfect for the following: marketing / comms people; HR people; sales people; creative people; senior managers; team leaders; entrepreneurs / SME owners.
Why should I bother?
If you've any idea how much a professional copywriter costs per day, you will already know the answer! Not only is Freshwords-Live a highly cost-effective way of accessing professional copywriting, our words are available the instant you need them.
How do I use it?
It's up to you. Use our content in full, or use our words and ideas to inspire your own. Simply browse the database to find what you need, add that content to your clipboard and you're good to go.
What do I use it for?
Again, it's up to you, but our content is ideal for any of the following: print ads; online ads; recruitment ads; branding; brochures; websites; fliers; direct mails; posters; emails; business cards; leaving speeches; after-dinner speeches; sales pitches; client presentations; company presentations; team meetings; performance reviews; one-to-ones.
Who wrote the content?
The content was created by the co-founders of Freshwords-Live (professionals in copywriting, communications and business) and a team of professional copywriters - both freelancers and creatives from leading ad agencies.
Is this it, or will you be adding more?
Much more! Freshwords-Live is designed to be topical and ever-expanding and, accordingly, we invest a significant proportion of subscription revenue into new content generation. This includes new content within existing categories and brand new categories.
What if I need material that I can't see here?
Simple; just email us describing what you need and if we think it's a common requirement, we'll get our writers on it straight away.
How do I know another company won't be using the same content?
You don't - although the chances that someone else in your industry will use the same piece of content in the same way are small. But that's why we're committed to ongoing development and expansion; after all, the more content we create, the smaller those chances become!
Can I access the site any time?
Your subscription is valid for a whole year, so just enter your login details to access the database. Do remember that your clipboard will not be saved between visits, so print or copy it before you log out.
Can I share my log in details with a colleague?
No. Freshwords-Live has been designed for individuals so please keep your login details private.
Still got a question? Having problems? Want to give feedback?
Then please don't hesitate to get in touch! We love to hear from our subscribers. Just email jo@freshwordslive.com.
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The Freshwords-Live Vision
"To put words, ideas and inspiration at the fingertips of busy professionals to help them communicate powerfully in every situation"
Meet the Co-Founders
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 Chris Tait |
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 Michael Spedding |
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 Jo Butcher |
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| On the back of a career in digital marketing and content management, Chris founded the highly successful www.thebestmanspeech.com - the world's first best man speech database and the inspiration for Freshwords-Live. A full-time entrepreneur and part-time fireman, Chris brings extensive knowledge of what subscribers of online content both want and need. |
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Commercial acumen and an inspirational people management style combine to make Michael a respected leader in business; his successful track record - including positions of CEO, COO and CFO within major corporations such as Virgin, UBM, NOP & Synovate - ensures that all Freshwords-Live content is grounded in strong business logic. Michael is currently CEO of Ipsos Healthcare. |
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Jo began her career as an ad agency copywriter, writing for a wide range of commercial and public sector clients; from here she went client-side, spending several years in a global marketing role before becoming an independent consultant. To Freshwords-Live, Jo brings a fresh, engaging copy style and a comprehensive knowledge of what does and doesn't work in the world marketing of communications. |
Meet the Writers!
In addition to content created by Jo, Michael and Chris, the Freshwords-Live database has been developed by a team of professional copywriters - a mix of independent professionals and creatives from leading ad agencies.
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